Dare To Be Different, an award winning program aimed at increasing female participation in motor sport at all levels, is now up and running in Australia.
Some of the biggest names in world motor sport were on hand in Melbourne today to welcome the program to Australia, with Mercedes F1 Team Principal Toto Wolff, Williams F1 Deputy Team Principal Claire Williams, Formula 1 boss Chase Carey, Confederation of Australian Motor Sport (CAMS) President Andrew Papadopoulos, Australian Grand Prix Corporation Chairman John Harnden and CEO Andrew Westacott, as well as CAMS Australian Rally Championship driver Molly Taylor all on hand to officially launch the program down under.
Dare To Be Different is a unique educational program, founded by former Formula 1 test driver Susie Wolff and CEO of Britain’s Motor Sport Association, Rob Jones.
Susie Wolff said she was delighted to see the program expand to Australia.
“Dare To Be Different aims to inspire the next generation to smash preconceptions and prejudices, connect girls and young women who are keen to create change in the industry as well as showcase those who are already role models for change in the sport,” Wolff said.
“We are very excited to be working with CAMS in Australia to ensure increasing female participation in motor sport and highlight to young girls the impact that they can make in what is a male dominated industry.”
Papadopoulos said the program would reach thousands of young girls across the country.
“CAMS has worked closely with Susie Wolff, the founder of this iconic initiative, to adapt their successful model for the Australian market,” Papadopoulos said.
“We are proud to be taking on responsibility for implementing such an important project across Australia, which will encourage young girls to consider careers in STEM industries (Science, Technology, Engineering and Mathematics), using motor sport as a tool to reach their dreams.
“We’ve already had a lot of interest from a number of schools as well as women involved in motor sport across a range of disciplines, including Supercars, who are keen to share their experiences having worked in the industry.
“We know women are underrepresented when it comes to participation and involvement in motor sport in Australia and this program will help ensure we start to get more females into the mix, whether as drivers, mechanics, engineers or administrators.”
The Dare To Be Different network unites women in motorsport in an unprecedented manner, with members benefiting from direct access to their peers, colleagues and even their idols for information, advice and inspiration.
Published: 22 March, 2018